alle campagne pubblicitarie.
Sede di lavoro: Milano / Torino / Roma
Anni di esperienza: almeno 5 anni di esperienza in ambito Digital Analytics
Competence Center: Marketing & Media
Responsabilità
• Configurare e gestire tracciamenti avanzati tramite Google...
tecniche
• Almeno 2 anni di esperienza
• Conoscenza di GoogleAnalytics e Google Tag Manager
• Conoscenza di Adobe Analytics e Adobe Launch
• Conoscenza delle Data Management Platform e Customer Data Platform
• Conoscenza di Google Data Studio e PowerBi...
di analisi come GoogleAnalytics (GA4), Looker Studio e Power BI per monitorare i KPI e valutare l'efficacia delle campagne di marketing. Eseguire test A/B e implementare ottimizzazioni basate sui dati per migliorare i tassi di conversione.
Elaborare report...
with marketing and IT teams.
Who we're looking for
1. 2+ years of experience on complex Analytics projects on different platforms.
2. Previous experience in setting up and managing digital analytics tools, such as Adobe Analytics, GoogleAnalytics...
Marketplace and website performance metrics using tools like GoogleAnalytics
• Contribute to the planning and execution of Marketplace/Online marketing campaigns
• Conduct market research and competitor analysis to identify trends and opportunities...
developers.
4. Daily use of GoogleAnalytics 4, Google Tag Manager, and familiarity with technical implementation as well as data analysis.
5. Experience with dataLayers in web/app environments.
6. Experience with data analysis techniques in Excel.
7. Fluent...
Randstad Professional Italia-Monza, 15 km da Milano
di analisi come GoogleAnalytics (GA4), Looker Studio e Power BI per monitorare i KPI e valutare l'efficacia delle campagne di marketing. Eseguire test A/B e implementare ottimizzazioni basate sui dati per migliorare i tassi di conversione.
Elaborare report...
features on time.Gather and prioritize product requirements through customer interviews, stakeholder input, and market research.Create clear, actionable user stories and use cases that guide our development team.Monitor product performance using analytics...
Marketplace and website performance metrics using tools like GoogleAnalytics
• Contribute to the planning and execution of Marketplace/Online marketing campaigns
• Conduct market research and competitor analysis to identify trends and opportunities...
nella analisi dei dati provenienti da GoogleAnalytics 4 e altri strumenti di analisi per individuare insight sui consumatori e nella proposta di miglioramenti delle strategie di marketing digitale.
Requisiti richiesti:
• Ottima conoscenza di Google Ads...
Klaviyo, Gorgias);
• Proficient knowledge of Shopify and (knowledge of Netsuite is a plus);
• Good knowledge of Microsoft Office, especially Excel and PowerPoint;
• Familiarity with GoogleAnalytics;
• Experience withA/B testing and data-driven...
4. Knowledge of UX/UI principles and best practices.
5. Daily use of Adobe Analytics and Adobe Target.
6. Daily use of GoogleAnalytics 4, Google Tag Manager, and familiarity with technical implementation as well as data analysis.
7. Daily use of...
campaigns with substantial budgets and achieving measurable results.
Technical Skills:
Expertise in digital advertising platforms such as Google Ads, Facebook Ads Manager, and programmatic buying tools.
Proficient in analytics tools such as Google...
cross-functional team members (e.g., Data Analytics Sales Specialists, Field Sales, Customer Engineering) and external customers, while identifying innovative ways to multiply the impact of the team as a whole to drive overall value for Google Cloud...
provenienti da GoogleAnalytics 4 e altri strumenti di analisi per individuare insight sui consumatori e nella proposta di miglioramenti delle strategie di marketing digitale.
Requisiti richiesti:
• Ottima conoscenza di Google Ads e delle best practice...