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TXT Group is an international, IT end
-to-end provider of consultancy, software solutions and services, supporting the digital transformation of customers’ products and core processes.With a proprietary software portfolio and deep expertise in vertical domains, TXT Group operates across different markets, with a growing footprint in Aerospace, Aviation, Defense, Industrial, Government and Fintech.
The holding company, TXT e-Solutions, has been listed on the Italian Stock Exchange- STAR segment (TXT.MI)
- since July 2000.
TXT Group headquartered in Milan and has subsidiaries in Italy, Germany, the United Kingdom, France, Switzerland and the United States of America.
Digital Marketing Strategist (product-focus): TXT GROUP is looking for a resource to be included in the Digital Marketing Strategic internship.
The candidate is interested in launching and promoting digital products and will acquire skills in developing and executing data-driven marketing strategies that will improve product visibility, customer engagement and sales.
Main responsibilities:Develop and implement comprehensive digital marketing strategies to support product launch and lifecycle management; Collaborate with product teams to understand key features and market differentiators; Analysis and insights to refine marketing strategies and optimise campaign performance; Monitor industry trends and competitors to stay ahead in the market; Assist in the preparation of multi-channel marketing materials, presentations and promotional content; Collaboration with foreign companies.
Skills required:Experience or keen interest in digital marketing with a focus on product marketing; Ability to create targeted campaigns across multiple channels including social media, email, paid advertising and SEO; Strong analytical skills with a data-driven decision-making approach; Knowledge of marketing tools such as Google Analytics, SEM platforms, CRM (Hub Spot) and social media management tools; Knowledge of the English language (at least C1 level).
Nice to have: Good knowledge of German language.Education: Degree in Economics or Marketing & Communication
Curiosity and a strong interest in the marketing sector complete the profile. Excellent communication and teamwork skills are required.
Why choose TXT Group:Teamworking: we often have team building activities between the various departments and companies in the group. You are part of a large team, working in synergy and in an informal context open to collaboration and mutual support; International context: the group is young, dianamic and international.
Our corporate language is English. We are a global company with offices all over the world.