Marketing & Analytics Consultant
As a Senior Insights Consultant (m/f/d) you will be part of the EMEA & APAC Media & Analytics Solutions Delivery team whose main objective is to support mainly FMCG manufacturers and retailers with their growth plans by analyzing the impact of their in-store sales and marketing activities and identifying opportunities to improve performance.
You will work with a team of consultants in EMEA to support Circana's Media & Analytics clients with contractual and ad-hoc services. Your role is to manage the execution of Media & Analytics projects from acceptance to delivery of insights. You will work closely with our clients and your colleagues in the EMEA & APAC Media & Analytics Solutions Delivery Team.
Your tasks:
Project Management- Lead teams to leverage data and analysis to make concise and compelling recommendations to clients
- Effectively manage the relationship with the client and its suppliers (e.g. Media agency) to ensure all required data is collected and validated
- Be the key liaison between Circana's data scientists (based in Athens Greece), insights Analysts and commercials to facilitate the delivery process and insights quality
- Ensure quality of the project through building project scope, performing quality checks, tracking timelines, challenging results
- Ensure the adequacy of the study set up and results with client expectations (as described by the SoW)
- Interpret clients' business questions into project specifications understanding project objectives and deliverables for Circana's analytics solutions
-Prepare impactful and relevant presentation materials (PowerPoint, Excel, potentially Unify-Circana online visualization platform) and potentially present them to the clientDuring the project execution rationalize intermediate outcomes and provide feedback and guidance to Circana's analysts and data scientists Marketing Analytics
Insights und Consulting- In coordination with Circana's commercial team lead, develop and deliver concise communications and presentations Lead client workshops in delivering and interpreting the results to the client
- Link industry trends and generate new perspectives, ideas or innovations that allow problems to be solved to deliver client actionable insights accelerating clients' growth
- Build and maintain both support and trust with the client; act as a trusted advisor and delivery partner
- Develop subject matter expertise in the process and delivery of our Media & Analytics solutions
- Strive for delivery excellence improving and challenging existing delivery processes and methods
- Contribute in developing new ideas and enhanced approaches to Circana's Analytics and Media solutions working with Circana's Product and Commercial teams
Il presente annuncio è rivolto ad entrambi i sessi, ai sensi delle leggi 903/77 e 125/91, e a persone di tutte le età e tutte le nazionalità, ai sensi dei decreti legislativi 215/03 e 216/03.